Comments on: Advertising FAIL: Germanna Community College.

By: LarryG

LarryG — Fri, 16 Oct 2009 00:17:53 +0000

well..I think when Dad “suggests” the cost issue… or even more likely Dad/Mom just don’t have the funds for the 4-year enchilada… and son/daughter might need to start learning the real facts of life.

You see a lot more of this when Mom/Dad make an okay living and there are 3 kids – boom boom boom

Now of course if the prodigal son/daughter has the bucks to do what they want – then sure… let them play Mr/Mrs Consumer.

By: Timothy Watson

Timothy Watson — Wed, 14 Oct 2009 14:51:33 +0000

And FYI: I have an associates degree from Germanna (although not from dual enrollment) and am I now attending VCU.

By: Timothy Watson

Timothy Watson — Wed, 14 Oct 2009 14:50:25 +0000

You logic is flawed: The majority of high school students are not going to be interested in something because their parents suggested it to them. They’re more likely to go along with it if they think they came up with it on their own (e.g., heard on the radio themselves).

You would go more high students actually interested in the program if you advertised on 93.3FM (WFLS), 99.3FM (WVBX), or *shudder* 101.5FM (WBQB). Run an ad with some high school sounding kid saying something like, “Want to get the hell away from your parents quicker and have them pay for it?”, etc.

By: COD

COD — Wed, 14 Oct 2009 13:05:36 +0000

Parent of a 10th grader here…although you’d never catch me me listening to that station. I’m the target for that ad, not the kid. A couple of years of dual enrollment means your kid graduates from high school with his Associates degree mostly done. Shaving 1-2 years off the time your kid spends at UVA or VA Tech is big bucks. I’m planning on my son starting at Germanna next year when he is 16.

By: LarryG

LarryG — Wed, 14 Oct 2009 12:36:18 +0000

ahhh.. you’re showing your youth and inexperience.

The PARENTS of said high school students probably love that kind of music – many interested in some cost-effective ways for their high-school age kids to continue their education without having to lay out 10-20K a year.

Germanna has made this point very effectively when seeking support from the local counties….

Germanna is the poor man’s alternative to high dollar college…

By: Mike Morones

Mike Morones — Wed, 14 Oct 2009 03:52:32 +0000

Well, at 21 you’re not that much older than the target demographic and you’re listening to the station. Besides, when I was in high school, I was all about classic rock – Zeppelin, Hendrix, the Dead, Pink Floyd – so maybe it isn’t so far-fetched after all.